by Gus Ballantine | May 28, 2025 | Media, Top Story
After winning the Rugby World Cup in 2003, England’s fight wasn’t over yet with the storm of the press still waiting. Sidelines speaks to the man who helped them navigate the media frenzy and ensure their victory was celebrated both on and off the field....
by Gus Ballantine | May 23, 2025 | Community, Top Story
Each year, the world’s wildest community sport takes place on Cooper’s Hill: cheese rolling. Sidelines uncovers more. The small village of Brockworth in Gloucester has come into the spotlight once again. Their annual cheese-rolling event involves...
by Gus Ballantine | May 23, 2025 | Innovation, Technology
In 2020, Kevin De Bruyne became the first player to turn to data and analytics to negotiate his contract renewal with Manchester City. Sidelines meets the consultancy behind the move that introduced data-driven decisions to some of football’s biggest contracts. ...
by Gus Ballantine | May 22, 2025 | Groundwork, Top Story
With standout talents like Fin Smith and Henry Pollock recently named in the Lions squad, the future of England men’s rugby team looks bright – but who’s building it? Sidelines explores the groundwork being laid for World Cup success. Jonathan Pendlebury...
by Gus Ballantine | Apr 23, 2025 | Performance
When Anthony Joshua takes a seat in his corner between the rounds of a fight, there’s someone leaning in who isn’t throwing punches but could be the reason the contest continues. His name is Dr Ian Gatt, aka, ‘The Boxing Physio’, and he’s one of the most trusted...
