by Amelia Cox | Jun 6, 2025 | Media
In a stadium of over 40,ooo people, how do you keep the casual and diehard fans engaged? Sidelines speaks to the New York Mets’ in-game host, trusted with creating a party in the stands. When you think of a Mets baseball game, you might picture home runs, a...
by Amelia Cox | May 29, 2025 | Media
When the noise online matters just as much as the noise in the stands, how do you break through? Sidelines speaks to the sports marketing experts trusted by Red Bull, PSG, and UFC to manage their brand. Like it or not, in a world where everyone’s smartphones are an...
by Angel Sang | Apr 16, 2025 | Community
Superstition runs deep in the sporting world. For some fans, avoiding jinxing a fixture is more than just a silly habit. With expert help, Sidelines dives into the psychology of die-hard superstitious sports fans. “My entire day is ruined if Leeds United lose....
